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4 edition of A technique for the measurement of attitudes found in the catalog.

A technique for the measurement of attitudes

Rensis Likert

A technique for the measurement of attitudes

by Rensis Likert

  • 299 Want to read
  • 20 Currently reading

Published in New York .
Written in English

    Subjects:
  • Attitude (Psychology),
  • Character tests.

  • Edition Notes

    Other titlesThe measurement of attitudes.
    Statementby Rensis Likert.
    SeriesArchives of psychology -- no. 140.
    The Physical Object
    Pagination55 p.
    Number of Pages55
    ID Numbers
    Open LibraryOL14108129M

    The semantic differential technique reveals information on three basic dimensions of attitudes: evaluation, potency (i.e. strength) and activity. • Evaluation is concerned with whether a person thinks positively or negatively about the attitude topic (e.g. dirty – clean, and ugly - beautiful). Various kinds of rating scales have been developed to measure attitudes directly (i.e. the person knows their attitude is being studied). The most widely used is the Likert scale (). In its final form, the Likert scale is a five (or seven) point scale which is used to allow the individual to express how much they agree or disagree with a particular statement.

    Measurement Concepts, Attitude Measurement, and Sampling Design: Chapter 14 SUMMARY: While conducting research on business-related issues, a researcher has to initially define what is to be measured, how it will be measured and also the concept that needs to be measured. ADVERTISEMENTS: Attitude or psychic state cannot be observed because psychological variables are dormant or latent. Being covert, attitude measurement is difficult. Inference, prediction from behaviour data, and interviews conducted with structured questionnaire and scales are the usual tools for attitudinal measurement. Popular methods of measuring attitudes are: 1.

      文章. Likert, R. A. (). Technique for the Measurement of Attitudes. Archives of Psychology, 22, 被如下文章引用: TITLE: The Influence of Carl Rogers’ Humanism on the Development of Positive Attitudes in Medical Students AUTHORS: Clóvis Luís Konopka, Martha Bohrer Adaime, Clediane Cunha, Alice Dias KEYWORDS: Medical Education, Humanism, Attitude, Student .   Rensis Likert is the the Psychologist who developed it. Likert, Rensis (). "A Technique for the Measurement of Attitudes". Archives of Psychology 1–


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A technique for the measurement of attitudes by Rensis Likert Download PDF EPUB FB2

Genre/Form: Academic theses: Additional Physical Format: Online version: Likert, Rensis, Technique for the measurement of attitudes. New York: The Science Press, A Technique for the Measurement of Attitudes, Issues A Technique for the Measurement of Attitudes, Rensis Likert Issue of Archives of psychology: Author: Rensis Likert: Edition.

Get this from a library. A technique for the measurement of attitudes. [Rensis Likert] Home. WorldCat Home About WorldCat Help.

Search. Search for Library Items Search for Lists Search for Contacts Search for a Library. Create Book\/a>, schema:CreativeWork\/a>. A technique for the measurement of attitudes. 2 Want to read; Published in New York. Written in EnglishPages: Likert, R. A Technique for the Measurement of Attitudes.

Archives of Psychology,has been cited by the following article: TITLE: Applied Psychometrics: The Steps of Scale Development and Standardization Process. AUTHORS: Theodoros A. Kyriazos, Anastasios Stalikas.

This is the problem that Rensis Likert and others were up against in the early 20th century, and which Likert addressed in his article “A Technique for the Measurement of Attitudes.” Untilthe best procedures available for measuring attitudes were those developed by Louis Thurstone.

Book Publishing WeChat (or Email:[email protected]) Article citations. More>> Likert, R. () A Technique for the Measurement of Attitudes. Archives of Psychology,1. Scales for the Measurement of Attitudes is the first text specifically designed to remedy this situation.

Its primary purpose is to collect and describe various attitude scales which have been carefully constructed and used in research - scales that have at least minimum reliability and : Marvin E.

Shaw. A Technique for the Measurement of Attitudes (Archives of Psychology. ) Unknown Binding – 1 Jan. by Rensis Likert (Author)Author: Rensis Likert.

The study and measurement of attitudes forms a central focus of social psychology. Attitudes are evaluated beliefs which predispose the individual to respond in a preferential way. That is, attitudes are predispositions to react positively or negatively to some social object.

The field of attitude research has long been recognised as one of the most important and influential within social psychology. But the ever-increasing popularity of survey research as a source of what the public thinks and feels about a wide range of issues has brought the subject into the popular arena, heightening the relevance of the theory and practice of attitude measurement.

Likert scales are the creation of Rensis Likert and were first introduced to the field in. in an article entitled, ‘‘A Technique for the Measurement of Attitudes’’ in Archive of Psy. chology Author: Tyler Rinker. Further, measurement of attitudes is a necessity for experimental and other studies concerned with attitude change.

Approaches to Attitude Measurement. How do we measure attitudes. We have said that we arrive at measures of attitudes by inference.

But we need data on which to base our inference. Such data are collected by various methods. (), who described this technique for the assessment of attitudes.

McIver and Carmines () describe the Likert scale as follows: A set of items, composed of approximately an equal number of favorable and unfavorable statements concerning the attitude object, is given to a. Book. Search form. Download PDF. Sections. Show page numbers.

Attitude Scales. Attitude scales provide a quantitative measurement of attitudes, opinions or values by summarising numerical scores given by researchers to people's responses to sets of statements exploring dimensions of.

In a much smaller and possibly insignificant way, let us not hide our heads in the sands with reference to this technique of attitude measurement. Friesen () has developed an incomplete sentence blank which is an attempt to standardize the indirect-method technique of measuring employee attitudes.

In this paper, we present the discussion and main findings from the ISCTSC Workshop B3, which focused on measuring the role of attitudes and perceptions in people’s travel choices. The paper considers various issues concerning the design and use of quantitative and qualitative approaches in the measurement of attitudes and perceptions within travel surveys.

The following points highlight the top five techniques used to measure the attitude of an individual.

The techniques are: 1. Method of Equal Appearing Interval 2. Method of Summated Rating 3. Social Distance Scale 4. Cumulative Scaling Method 5.

The Scale Discriminating Technique. Technique # 1. Method of Equal Appearing Interval: Developed by L.L. Thurstone and Chave () it is the. Attitude measurement and scaling techniques 1. ATTITUDE MEASUREMENT AND SCALING TECHNIQUES1 2. Contents About Consumer Behaviour Factors effecting Human Decision Process Attitude Measurement About Attitudes Methods of Attitude Measurement Non-structured - Non-Disguised Methods Non Structured - Disguised Methods Structured Non - Disguised Techniques.

Likert scales have probably become the most popular attitude scale format for measuring public opinion on any issue. (It is an attitude scale, then, and is not appropriate for measuring behaviors, as it is often mistakenly claimed, in terms of frequency scales running from doing an activity “quite often” to “sometimes” to “never.”).

Selected Quantitative Techniques and Attitude Measurement Paperback – January 1, by Frederick Mosteller (Author)Author: Frederick Mosteller. Attitude Measurement And Scaling Techniques CTELIndia. Loading Unsubscribe from CTELIndia?

measuring attitudes likert scales - Duration: Sea Ot views. A technique for the measurement of attitudes; 1 edition; First published in ; Subjects: Attitude (Psychology), Character tests.